THE CHARITY LANDSCAPE DURING THE COVID-19 PANDEMIC
The Charity sector has remained versatile and resilient despite the challenges faced since the outbreak of the Coronavirus pandemic last year, and reports from the Charities Aid Foundations (CAF) show that despite donor numbers remaining level year on year, total...
DOOR DROP ADVERTISING DRIVES RECORD ENGAGEMENT FIGURES DURING THE PANDEMIC
With a nation in lockdown no less than 3 times in the space of 10 months and unprecedented uncertainties around health, economy and society, it’s no great surprise that Door Drop spend has been volatile this past year. We saw a steep and sudden decline in Door Drop...
THE LAUNCH OF JICMAIL
On the 18th January 2018, an event held at the Postal Museum near Mount Pleasant sorting office, including a ride on the underground Mail railway, saw the launch of JICMail the first Joint Industry Committee producing Media Metrics for Addressed Mail and Door Drop. ...